The Hublot Polo Gold Cup is an annual polo tournament held in Gstaad, Switzerland. The tournament, which has been held since 1985, is one of the most prestigious events in the sport, and attracts some of the best polo players from around the world. The tournament is played over the course of several days, and features a series of matches between different teams of players. In addition to the polo matches, the Hublot Polo Gold Cup also includes a range of other activities and events, such as fashion shows, gala dinners, and concerts. The tournament is organized by the Swiss Polo Association, and is sponsored by the luxury watch brand Hublot. It is held in July or August each year.